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FOR IMMEDIATE RELEASE

Owc First To Offer 3.0gb Of Memory  for Apple Macbook

FAdd up to 50% More Memory to Apple MacBook Core 2 Duo Laptops, MacBook Pro and iMac Intel-Based Systems

March 20, 2007, Woodstock, IL -- Other World Computing (OWC) http://www.macsales.com, a leading Mac and PC technology company, announced today that it is the first to offer up to 3.0GB of expansion memory for Apple MacBook laptops --  50% more memory than the 2.0GB maximum factory installed option.  MacBook users will love the opportunity for improved performance for audio/video, photo, 3D modeling applications, and more, where the extra memory really makes a difference in their computer’s performance.  3.0GB Memory Upgrade options are also compatible with Apple MacBook Pro and Apple iMac Intel based systems.

Premium Memory Solutions from OWC Costs Less than Factory Installed
In addition to being the first to offer this memory, OWC memory also costs less than half the price of factory installed and is easily user installable with a FREE online video installation guide and a LIFETIME Advance Replacement Warranty (vs. other manufacturer’s limited 1 year warranty).  Consumers can also get Trade-in Rebates of up to $55 per module on their existing factory memory (PC5300 DDR2 SO-DIMM).    

For more information or to order OWC memory up to 3.0GB for the MacBook, MacBook Pro, and iMac, visit:  http://eshop.macsales.com/shop/memory/Apple-Intel-DDR2 Current pricing for MacBook (13.3” Models), MacBook Pro (15.4” and 17” Models), iMac Intel (all):
$42.99 for 512MB module
$84.99 for 1.0GB module
$167.99 for 2.0GB KIT (1.0GB+1.0GB Set) OWC pricing for all above Apple models with Core 2 Duo Intel Processor:
$259.99 for 2.0GB Module
$339.99 for 3.0GB Kit (1.0GB+2.0GB Set)

With over half a million memory modules since 1988 and thousands of new Macs upgraded each month, OWC Memory is built to the highest standards and fully backed by a Lifetime Advance Replacement Warranty and 30 Day Money Back Guarantee.  OWC Memory options are a significant value even when compared to factory installed options, saving customers up to 65% compared vs. such factory options while providing a lifetime warranty vs. limited warranty at the same time.

For more information on all OWC Memory Upgrades, see:
http://eshop.macsales.com/shop/apple/memory/
MacBook Memory Performance Benchmarks online here: http://eshop.macsales.com/shop/Memory_Benchmark/Apple_MacBook/

About Other World Computing (OWC)
Other World Computing (OWC) has been providing quality hardware products and support to the computer industry since 1988.  The Illinois based company is a strategic partner with Axiotron and worldwide and exclusive US distributor of the award winning Axiotron ModbookTM.  OWC operates the popular www.MacSales.com e-commerce portal which features one of the largest online catalogs of computer and iPod enhancement products, including the award winning Mercury, Neptune, and NewerTech acceleration, storage, and FireWire product lines. OWC is a Premiere Level Apple Developer Connection member and provides extensive technical support for Macintosh users around the world.  The company’s management umbrella includes leading Internet Service Providers www.fastermac.net and www.owc.net and is a leading technology employer as ranked by McHenry County Business Journal.  For more information, see www.otherworldcomputing.com or www.macsales.com.
Company Contact:
Bill Herring
512-412-4009
bherring@macsales.com
Agency Contact:
Andy Marken
408-986-0100
andy@markencom.com