{"id":15276,"date":"2012-10-23T14:54:09","date_gmt":"2012-10-23T19:54:09","guid":{"rendered":"https:\/\/eshop.macsales.com\/blog\/?p=15276"},"modified":"2014-05-22T13:28:00","modified_gmt":"2014-05-22T18:28:00","slug":"small-apple-event-unleashes-big-hardware-updates","status":"publish","type":"post","link":"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/","title":{"rendered":"“Small” Apple Event Unleashes Big Hardware Updates"},"content":{"rendered":"

\"\"Well, another Apple event has come and gone. It started out with CEO Tim Cook recapping the success of the iPhone 5, the iPod Touch and iPod nano and later talking about iBooks. However, we\u2019re going to focus on all the new hardware that got announced today – and there was a lot of it.<\/p>\n

The Mac line got a big<\/em> refresh, with updates to the iMac, Mac mini, and 13\u201d MacBook Pro.\u00a0<\/strong><\/p>\n

\"\"<\/p>\n

The mini had the smallest outward changes, with most of its improvement happening internally. All the expected upgrades are there, most notably the addition of USB 3.0. This along with the existing Thunderbolt and FireWire 800 ports, gives\u00a0the mini multiple high-performance upgrade options and makes the NewerTech miniStack<\/a> a perfect fit. We will have to verify this once we get one in, but the internal layout appears unchanged (other than the chipsets) so upgrading memory and internal storage on the new Mac mini should also remain relatively unchanged <\/strong>– including adding a second drive via a Data Doubler.<\/p>\n

<\/p>\n

\"\"The 13\u201d MacBook Pro got a Retina Display version, with features and layout similar to the 15\u201d model. <\/strong>The Retina display is the big feature here, along with the thinner profile, removal of the optical drive, and internal solid state drive. This wasn\u2019t all that surprising and had been talked about for quite a while in the rumor mill prior to today\u2019s event. For those who would like a little more configurability, the non-Retina MacBook Pros are still available, though you now have to scroll down to the bottom of the MacBook Pro page on Apple\u2019s site to find them.<\/p>\n

\"\"<\/a>As far as Macs go, the iMac got the most radical treatment.<\/strong> The whole unit has been made considerably thinner by means of removing the optical drive and incorporating a much thinner display unit. USB 3.0 connectivity was added, but FireWire 800 is now removed. Thankfully, the Apple Thunderbolt to FireWire 800 Adapter<\/a>\u00a0allows support for existing drives.<\/p>\n

Internally, there is support for both a flash drive and an internal SATA drive, and they can be combined into what Apple is calling a \u201cFusion Drive,\u201d which promises both the speed boost of an SSD with the capacity of a platter-based drive. It also appears on first glance that this iMac may be easier to upgrade than previous generations<\/strong>, but we will have to wait until we get one in to be sure. As far as memory upgrades go, only the 27-inch model\u2019s specs mention user-upgradability, but it’s also indicated that the 21.5-inch model uses the same modules, so upgrading there should also be a simple-enough procedure.<\/p>\n

It wasn\u2019t just Macs that got upgrades, though. We also got some new hardware on the iPad front.<\/p>\n

In a surprise move, Apple announced the 4th Generation iPad <\/strong>– just 7 months after the previous version. Like its predecessor the new iPad sports a Retina Display and has a 10-hour battery life, but that\u2019s where the similarities end. The 4th Generation iPad packs a A6X processor that\u2019s twice as fast and has faster WiFi. It also features the new Lightning connector, which now has several adapters available for USB and SD card compatibility. It\u2019s not as revolutionary an upgrade so if you bought a 3rd Generation iPad, you\u2019re not missing out on too <\/em>much, but for those looking to upgrade from previous models, it\u2019s worth considering.<\/p>\n

\"\"That wasn\u2019t the only iPad on the table today, though. Apple also announced the iPad mini: the long-awaited, frequently-rumored, smaller version of the iPad. <\/strong>The iPad mini\u2019s 7.9\u201d screen features the same 1024 x 768 pixel resolution as the iPad 2, so all existing iPad software will run on it, something developers will appreciate. Like it\u2019s big brother, it also has a 10-hour battery life, a Lightning connector, up to 64GB storage and is available in Wifi and WiFi+LTE Cellular configurations.<\/p>\n

There were also a couple of software updates announced – both regarding iBooks. Both the iBooks app and iTunes Author have been updated, though those were obviously outshone by the new hardware. For more information on the new features\u2014and to see all the new hardware in all its glory\u2014you\u2019ll want to check out the streaming broadcast of the keynote<\/a> on Apple\u2019s site.<\/p>\n

What caught your attention the most with today\u2019s announcements? Let us know in the comments below.<\/p>\n","protected":false},"excerpt":{"rendered":"

Well, another Apple event has come and gone. It started out with CEO Tim Cook recapping the success of the iPhone 5, the iPod Touch and iPod nano and later talking about iBooks. However, we\u2019re going to focus on all the new hardware that got announced today – and there was a lot of it. […]<\/p>\n","protected":false},"author":16,"featured_media":9976,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"spay_email":"","footnotes":""},"categories":[2366,2646],"class_list":["post-15276","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-apple-news","category-industry-news"],"yoast_head":"\n"Small" Apple Event Unleashes Big Hardware Updates<\/title>\n<meta name=\"description\" content=\"The Mac line got a big refresh, with updates to the iMac, Mac mini, and 13\u201d MacBook Pro. We also got new iPads - including a new "mini" model.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\""Small" Apple Event Unleashes Big Hardware Updates\" \/>\n<meta property=\"og:description\" content=\"The Mac line got a big refresh, with updates to the iMac, Mac mini, and 13\u201d MacBook Pro. We also got new iPads - including a new "mini" model.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/\" \/>\n<meta property=\"og:site_name\" content=\"Rocket Yard\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/PoweredbyOWC\/\" \/>\n<meta property=\"article:published_time\" content=\"2012-10-23T19:54:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2014-05-22T18:28:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2011\/05\/Globe-New_Macs.png\" \/>\n\t<meta property=\"og:image:width\" content=\"250\" \/>\n\t<meta property=\"og:image:height\" content=\"321\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"OWC Newsfeed\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/poweredbyOWC\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"OWC Newsfeed\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/\"},\"author\":{\"name\":\"OWC Newsfeed\",\"@id\":\"https:\/\/eshop.macsales.com\/blog\/#\/schema\/person\/3ba79aedbd7ad1c0c4c8a33295f0c45b\"},\"headline\":\"“Small” Apple Event Unleashes Big Hardware Updates\",\"datePublished\":\"2012-10-23T19:54:09+00:00\",\"dateModified\":\"2014-05-22T18:28:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/\"},\"wordCount\":738,\"commentCount\":69,\"publisher\":{\"@id\":\"https:\/\/eshop.macsales.com\/blog\/#organization\"},\"keywords\":[\"AAPL\",\"Apple\",\"hardware\",\"iMac\",\"iPad\",\"iPad mini\",\"Mac Mini\",\"MacBook Pro\",\"New\",\"Retina Display\",\"Upgrade\"],\"articleSection\":[\"Apple News\",\"Industry News\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/\",\"url\":\"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/\",\"name\":\"\\\"Small\\\" Apple Event Unleashes Big Hardware Updates\",\"isPartOf\":{\"@id\":\"https:\/\/eshop.macsales.com\/blog\/#website\"},\"datePublished\":\"2012-10-23T19:54:09+00:00\",\"dateModified\":\"2014-05-22T18:28:00+00:00\",\"description\":\"The Mac line got a big refresh, with updates to the iMac, Mac mini, and 13\u201d MacBook Pro. We also got new iPads - including a new \\\"mini\\\" model.\",\"breadcrumb\":{\"@id\":\"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/eshop.macsales.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"“Small” Apple Event Unleashes Big Hardware Updates\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/eshop.macsales.com\/blog\/#website\",\"url\":\"https:\/\/eshop.macsales.com\/blog\/\",\"name\":\"Rocket Yard\",\"description\":\"Your source for expert tips, special deals, commentary, reviews, and the latest tech news.\",\"publisher\":{\"@id\":\"https:\/\/eshop.macsales.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/eshop.macsales.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/eshop.macsales.com\/blog\/#organization\",\"name\":\"OWC\",\"url\":\"https:\/\/eshop.macsales.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/eshop.macsales.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2020\/06\/rocket-yard-logo-round.png\",\"contentUrl\":\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2020\/06\/rocket-yard-logo-round.png\",\"width\":1024,\"height\":1024,\"caption\":\"OWC\"},\"image\":{\"@id\":\"https:\/\/eshop.macsales.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/eshop.macsales.com\/blog\/#\/schema\/person\/3ba79aedbd7ad1c0c4c8a33295f0c45b\",\"name\":\"OWC Newsfeed\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/eshop.macsales.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/9f1110b1b2f58a5e0ff99b6ac1cb93dbf853e7848b2c0d0855b7aa63698c9674?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/9f1110b1b2f58a5e0ff99b6ac1cb93dbf853e7848b2c0d0855b7aa63698c9674?s=96&d=mm&r=g\",\"caption\":\"OWC Newsfeed\"},\"description\":\"The OWC Newsfeed provides the latest OWC, MacSales.com, Rocket Yard, and industry news, information, and announcements for your reading pleasure and shareability!\",\"sameAs\":[\"http:\/\/www.owc.com\",\"https:\/\/www.facebook.com\/PoweredbyOWC\/\",\"https:\/\/www.pinterest.com\/owcmacsales\/\",\"https:\/\/twitter.com\/https:\/\/twitter.com\/poweredbyOWC\",\"https:\/\/www.youtube.com\/user\/OWCmacsales?sub_confirmation=1\"],\"url\":\"https:\/\/eshop.macsales.com\/blog\/author\/owc-newsfeed\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"\"Small\" Apple Event Unleashes Big Hardware Updates","description":"The Mac line got a big refresh, with updates to the iMac, Mac mini, and 13\u201d MacBook Pro. We also got new iPads - including a new \"mini\" model.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/","og_locale":"en_US","og_type":"article","og_title":"\"Small\" Apple Event Unleashes Big Hardware Updates","og_description":"The Mac line got a big refresh, with updates to the iMac, Mac mini, and 13\u201d MacBook Pro. We also got new iPads - including a new \"mini\" model.","og_url":"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/","og_site_name":"Rocket Yard","article_author":"https:\/\/www.facebook.com\/PoweredbyOWC\/","article_published_time":"2012-10-23T19:54:09+00:00","article_modified_time":"2014-05-22T18:28:00+00:00","og_image":[{"width":250,"height":321,"url":"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2011\/05\/Globe-New_Macs.png","type":"image\/png"}],"author":"OWC Newsfeed","twitter_card":"summary_large_image","twitter_creator":"@https:\/\/twitter.com\/poweredbyOWC","twitter_misc":{"Written by":"OWC Newsfeed","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/#article","isPartOf":{"@id":"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/"},"author":{"name":"OWC Newsfeed","@id":"https:\/\/eshop.macsales.com\/blog\/#\/schema\/person\/3ba79aedbd7ad1c0c4c8a33295f0c45b"},"headline":"“Small” Apple Event Unleashes Big Hardware Updates","datePublished":"2012-10-23T19:54:09+00:00","dateModified":"2014-05-22T18:28:00+00:00","mainEntityOfPage":{"@id":"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/"},"wordCount":738,"commentCount":69,"publisher":{"@id":"https:\/\/eshop.macsales.com\/blog\/#organization"},"keywords":["AAPL","Apple","hardware","iMac","iPad","iPad mini","Mac Mini","MacBook Pro","New","Retina Display","Upgrade"],"articleSection":["Apple News","Industry News"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/","url":"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/","name":"\"Small\" Apple Event Unleashes Big Hardware Updates","isPartOf":{"@id":"https:\/\/eshop.macsales.com\/blog\/#website"},"datePublished":"2012-10-23T19:54:09+00:00","dateModified":"2014-05-22T18:28:00+00:00","description":"The Mac line got a big refresh, with updates to the iMac, Mac mini, and 13\u201d MacBook Pro. We also got new iPads - including a new \"mini\" model.","breadcrumb":{"@id":"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/eshop.macsales.com\/blog\/15276-small-apple-event-unleashes-big-hardware-updates\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/eshop.macsales.com\/blog\/"},{"@type":"ListItem","position":2,"name":"“Small” Apple Event Unleashes Big Hardware Updates"}]},{"@type":"WebSite","@id":"https:\/\/eshop.macsales.com\/blog\/#website","url":"https:\/\/eshop.macsales.com\/blog\/","name":"Rocket Yard","description":"Your source for expert tips, special deals, commentary, reviews, and the latest tech news.","publisher":{"@id":"https:\/\/eshop.macsales.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/eshop.macsales.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/eshop.macsales.com\/blog\/#organization","name":"OWC","url":"https:\/\/eshop.macsales.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/eshop.macsales.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2020\/06\/rocket-yard-logo-round.png","contentUrl":"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2020\/06\/rocket-yard-logo-round.png","width":1024,"height":1024,"caption":"OWC"},"image":{"@id":"https:\/\/eshop.macsales.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/eshop.macsales.com\/blog\/#\/schema\/person\/3ba79aedbd7ad1c0c4c8a33295f0c45b","name":"OWC Newsfeed","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/eshop.macsales.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/9f1110b1b2f58a5e0ff99b6ac1cb93dbf853e7848b2c0d0855b7aa63698c9674?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/9f1110b1b2f58a5e0ff99b6ac1cb93dbf853e7848b2c0d0855b7aa63698c9674?s=96&d=mm&r=g","caption":"OWC Newsfeed"},"description":"The OWC Newsfeed provides the latest OWC, MacSales.com, Rocket Yard, and industry news, information, and announcements for your reading pleasure and shareability!","sameAs":["http:\/\/www.owc.com","https:\/\/www.facebook.com\/PoweredbyOWC\/","https:\/\/www.pinterest.com\/owcmacsales\/","https:\/\/twitter.com\/https:\/\/twitter.com\/poweredbyOWC","https:\/\/www.youtube.com\/user\/OWCmacsales?sub_confirmation=1"],"url":"https:\/\/eshop.macsales.com\/blog\/author\/owc-newsfeed\/"}]}},"jetpack_featured_media_url":"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2011\/05\/Globe-New_Macs.png","jetpack_shortlink":"https:\/\/wp.me\/pmPaT-3Yo","_links":{"self":[{"href":"https:\/\/eshop.macsales.com\/blog\/wp-json\/wp\/v2\/posts\/15276","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eshop.macsales.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/eshop.macsales.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/eshop.macsales.com\/blog\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/eshop.macsales.com\/blog\/wp-json\/wp\/v2\/comments?post=15276"}],"version-history":[{"count":12,"href":"https:\/\/eshop.macsales.com\/blog\/wp-json\/wp\/v2\/posts\/15276\/revisions"}],"predecessor-version":[{"id":15309,"href":"https:\/\/eshop.macsales.com\/blog\/wp-json\/wp\/v2\/posts\/15276\/revisions\/15309"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eshop.macsales.com\/blog\/wp-json\/wp\/v2\/media\/9976"}],"wp:attachment":[{"href":"https:\/\/eshop.macsales.com\/blog\/wp-json\/wp\/v2\/media?parent=15276"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/eshop.macsales.com\/blog\/wp-json\/wp\/v2\/categories?post=15276"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}