{"id":47017,"date":"2019-01-03T10:59:31","date_gmt":"2019-01-03T16:59:31","guid":{"rendered":"https:\/\/eshop.macsales.com\/blog\/?p=47017"},"modified":"2019-01-17T10:51:41","modified_gmt":"2019-01-17T16:51:41","slug":"owc-acquires-akitio-maker-of-premium-external-storage-products","status":"publish","type":"post","link":"https:\/\/eshop.macsales.com\/blog\/47017-owc-acquires-akitio-maker-of-premium-external-storage-products\/","title":{"rendered":"OWC Acquires Akitio &#8211; Maker of Premium External Storage Products"},"content":{"rendered":"<p><strong>Two of the leading pioneers in PC and Mac storage and performance accessories join forces to overdeliver to prosumers and creative professionals who demand only the best<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright wp-image-45083\" src=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2018\/06\/owc-30-logo-284x237-1.gif\" alt=\"\" width=\"250\" height=\"209\"\/>OWC&nbsp;today announced it has acquired Akitio, a maker of premium external computer storage products and accessories with an emphasis on Thunderbolt 3 technology. The acquisition brings together two of the leading innovators in Mac and PC storage, expansion and performance kits in the world. Details of the transaction were not disclosed.<\/p>\n<p><i>\u201cThis acquisition gives us the opportunity to strengthen our core prosumer lineup and market reach with photography, video and music pros with some really exceptional new offerings,\u201d<\/i> said Larry O\u2019Connor, OWC Founder &amp; CEO. <i>\u201cOur product lines and brands are quite complementary, with Akitio bringing a strong reputation in the Windows space and segments like performance gaming, AR\/VR, high-end creative strengths to our base. I see tremendous opportunities ahead for our team and our customers.\u201d<\/i><\/p>\n<p>OWC\u2019s Woodstock facility will serve as worldwide headquarters for all OWC brands including Akitio, and the Akitio California and international teams will remain and continue onboard at their current locations.&nbsp;Management was quick to announce that customer support will remain first class for all existing lines including the award-winning support now behind Akitio brand products. All warranties will be honored as provided in the original purchase.<\/p>\n<p><i>\u201cThe new<em> combined organization brings unique market strengths, excellent geographic coverage, an outstanding engineering team, and exceptional design and product development capabilities,\u201d<\/em><\/i> said Tommy Chen, CEO of Akitio.<i> \u201cOWC has developed an incredible reputation in the market for delivering products that are lightning fast, high-performance and reliable, and our entire team is proud to join OWC and take that reputation even higher.\u201d<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Two of the leading pioneers in PC and Mac storage and performance accessories join forces to overdeliver to prosumers and creative professionals who demand only the best OWC&nbsp;today announced it has acquired Akitio, a maker of premium external computer storage products and accessories with an emphasis on Thunderbolt 3 technology. The acquisition brings together two [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":45083,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"spay_email":"","footnotes":""},"categories":[2646,3765],"class_list":["post-47017","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news","category-owc-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.2 (Yoast SEO v20.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>OWC Acquires Akitio - Maker of Premium External Storage Products<\/title>\n<meta name=\"description\" content=\"Two of the leading pioneers in PC and Mac storage and performance accessories join forces to overdeliver to prosumers and creative professionals who\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/eshop.macsales.com\/blog\/47017-owc-acquires-akitio-maker-of-premium-external-storage-products\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"OWC Acquires Akitio - Maker of Premium External Storage Products\" \/>\n<meta property=\"og:description\" content=\"Two of the leading pioneers in PC and Mac storage and performance accessories join forces to overdeliver to prosumers and creative professionals who\" \/>\n<meta property=\"og:url\" content=\"https:\/\/eshop.macsales.com\/blog\/47017-owc-acquires-akitio-maker-of-premium-external-storage-products\/\" \/>\n<meta property=\"og:site_name\" content=\"Rocket Yard\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/PoweredbyOWC\/\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-03T16:59:31+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2019-01-17T16:51:41+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2018\/06\/owc-30-logo-284x237-1.gif\" \/>\n\t<meta property=\"og:image:width\" content=\"284\" \/>\n\t<meta property=\"og:image:height\" content=\"237\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/gif\" \/>\n<meta name=\"author\" content=\"OWC Newsfeed\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@https:\/\/twitter.com\/poweredbyOWC\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"OWC Newsfeed\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/eshop.macsales.com\/blog\/47017-owc-acquires-akitio-maker-of-premium-external-storage-products\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/eshop.macsales.com\/blog\/47017-owc-acquires-akitio-maker-of-premium-external-storage-products\/\"},\"author\":{\"name\":\"OWC Newsfeed\",\"@id\":\"https:\/\/eshop.macsales.com\/blog\/#\/schema\/person\/3ba79aedbd7ad1c0c4c8a33295f0c45b\"},\"headline\":\"OWC Acquires Akitio &#8211; 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