{"id":73770,"date":"2021-04-22T07:30:00","date_gmt":"2021-04-22T12:30:00","guid":{"rendered":"https:\/\/eshop.macsales.com\/blog\/?p=73770"},"modified":"2021-04-23T15:36:36","modified_gmt":"2021-04-23T20:36:36","slug":"sustainability-matters-an-earth-day-message-from-owc","status":"publish","type":"post","link":"https:\/\/eshop.macsales.com\/blog\/73770-sustainability-matters-an-earth-day-message-from-owc\/","title":{"rendered":"Sustainability Matters: An Earth Day Message From OWC"},"content":{"rendered":"\n<figure class=\"wp-block-embed-youtube wp-block-embed is-type-video is-provider-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe class='youtube-player' width='1170' height='659' src='https:\/\/www.youtube.com\/embed\/l98fQhoKU04?version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent' allowfullscreen='true' style='border:0;' sandbox='allow-scripts allow-same-origin allow-popups allow-presentation'><\/iframe><\/span>\n<\/div><\/figure>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-founded-on-sustainability\">Founded on Sustainability<\/h2>\n\n\n\n<p>At its core, OWC was founded on sustainability \u2013 extending the life of technology and expanding its usefulness. OWC empowers users to repair and upgrade their machines to get the most life out of their devices. That means fewer devices in landfills. OWC\u2019s efforts extend well beyond the products they sell. They\u2019re casting a vision for sustainability for companies that is implementable today. Earth Day was founded to bring people together from all <a href=\"https:\/\/www.earthday.org\/history\/\">corners of society<\/a> to care for our shared planet. OWC believes that if we can invest in our shared future, our children will be able to enjoy the dividends.&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sustainability-as-a-way-of-life\">Sustainability as a way of life<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright size-thumbnail is-resized\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/01\/globe-encircled-with-green-arrows-190x188.png\" alt=\"globe encircled with green recycle arows\" class=\"wp-image-70697\" width=\"143\" height=\"141\" srcset=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/01\/globe-encircled-with-green-arrows-190x188.png 190w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/01\/globe-encircled-with-green-arrows-121x120.png 121w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/01\/globe-encircled-with-green-arrows-284x282.png 284w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/01\/globe-encircled-with-green-arrows.png 489w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/01\/globe-encircled-with-green-arrows-190x188@2x.png 380w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/01\/globe-encircled-with-green-arrows-121x120@2x.png 242w\" sizes=\"auto, (max-width: 143px) 100vw, 143px\" \/><\/figure><\/div>\n\n\n\n<p>Larry O\u2019Connor, founder\/CEO of OWC, recounts that he \u201cgrew up in the country, where there\u2019s nature everywhere. My dad was in the paper business, he dealt in recycled paper.\u201d That upbringing instilled in O\u2019Connor a set of values for respecting nature. \u201cIt&#8217;s just common sense to minimize impact,\u201d O\u2019Connor notes, when talking about OWC\u2019s method of doing business. Larry says, \u201cgrowing up in rural Illinois, amidst trees and farmlands, gave me a natural affinity for land and preservation.\u201d <\/p>\n\n\n\n<p>With thirty years in the business, OWC is a mature tech company. But Larry is determined to keep going for the next thirty years. In order to do that, he says, \u201cwe can\u2019t use things up; we got to make sure things last.\u201d Quite an appropriate remark for a company that specializes in breathing new life into existing machines.&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sustainability-in-facilities\">Sustainability in facilities<\/h2>\n\n\n\n<p>In 2010 the <a href=\"https:\/\/www.usgbc.org\/leed\">U.S. Green Building Council<\/a> awarded OWC with <a href=\"https:\/\/www.usgbc.org\/leed\">LEED Platinum certification<\/a>. <a href=\"https:\/\/eshop.macsales.com\/blog\/4822-other-world-computing-awarded-leed-platinum-certification-for-attaining-highest-level-of-green-building-design-operation\/\">In fact<\/a>, \u201cout of more than 14,000 LEED projects engaged worldwide since the program\u2019s 1998 inception, OWC is one of less than three hundred to achieve the Platinum standard. With this recognition, OWC also became the first privately owned light manufacturing\/assembly firm in Illinois to obtain LEED Platinum status.\u201d&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified.jpg\" alt=\"OWC Headquaters in Woodstock, Illinois \u2013 LEED Platinum certified\" class=\"wp-image-73911\" width=\"550\" height=\"310\" srcset=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified.jpg 1400w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified-213x120.jpg 213w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified-284x160.jpg 284w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified-190x107.jpg 190w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified-750x421.jpg 750w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified-548x308.jpg 548w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified-364x204.jpg 364w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified-230x129.jpg 230w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified-100x56.jpg 100w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified-213x120@2x.jpg 426w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified-284x160@2x.jpg 568w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-headquaters-leed-certified-190x107@2x.jpg 380w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>OWC\u2019s efforts at sustainability in their headquarters are extensive. Geothermal, wind turbine, a bio aquifer storm system, Solar panels, and 94% solid waste recycling combine together to create an amazing facility. Rick Fedrizzi, President, CEO &amp; Founding Chair, U.S. Green Building Council noted \u201cThe Other World Computing project efficiently uses our natural resources and makes an immediate, positive impact on our planet, which will tremendously benefit future generations to come.\u201d OWC <a href=\"https:\/\/eshop.macsales.com\/thinkgreen\/\">believes<\/a> that \u201cenvironmental stewardship is not only the right thing to do for future generations, it also makes good economic sense\u201d<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sustainable-initiatives\">Sustainable initiatives<\/h2>\n\n\n\n<p>&nbsp;Larry O\u2019Connor desires the company he founded to make a long-term positive impact. It&#8217;s from that heart that OWC seeks out positive, creative initiatives to get involved with. \u201c<a href=\"https:\/\/www.youtube.com\/watch?v=3iknWWKZOUs\">Kiss the Ground<\/a>\u201d is a hope-filled documentary film highlighting a path toward renewing our natural resources. OWC stepped in and provided <a href=\"https:\/\/eshop.macsales.com\/blog\/65765-larry-oconnor-kiss-the-ground-netflix\/\">cutting-edge storage<\/a> and networking tools to the post-production workflow. Director, Josh Tickell<strong>, <\/strong>declared, \u201cwithout OWC, I have no idea how we would have delivered this film to Netflix with the budget we had.\u201d The Kiss the Ground crew succeeded and shipped their beautiful film to Netflix in pristine 4K resolution.<\/p>\n\n\n\n<p><em>The Last Place on Earth <\/em>is a great project devoted to highlighting those few remaining untouched landscapes\u2014that are being touched. O\u2019Connor makes the point that \u201cthese are places that once they are gone&#8230;they are gone.\u201d&nbsp;<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth.jpg\" alt=\"OWC The Last Place on Earth\" class=\"wp-image-73912\" width=\"550\" height=\"310\" srcset=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth.jpg 1400w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth-213x120.jpg 213w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth-284x160.jpg 284w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth-190x107.jpg 190w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth-750x421.jpg 750w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth-548x308.jpg 548w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth-364x204.jpg 364w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth-230x129.jpg 230w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth-100x56.jpg 100w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth-213x120@2x.jpg 426w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth-284x160@2x.jpg 568w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/the-last-place-on-earth-190x107@2x.jpg 380w\" sizes=\"auto, (max-width: 550px) 100vw, 550px\" \/><\/a><\/figure><\/div>\n\n\n\n<p><em>African Waters <\/em>and <em>European Waters <\/em>delve into the subject of the importance of water, and the impact of not having this precious natural resource. Larry mentions \u201call these different projects can have a huge impact.\u201d But OWC\u2019s commitment goes even beyond technological solutions. Larry himself, also been a contributor to <a href=\"https:\/\/www.charitywater.org\" target=\"_blank\" rel=\"noreferrer noopener\">Charity Water<\/a>, and as the father of four, he\u2019s very much concerned with how the state of this planet will be left for his kids.&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sustainability-in-products\">Sustainability in products<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright size-full is-resized\"><a href=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/upgrading-macbook-pro.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/upgrading-macbook-pro.jpg\" alt=\"An OWC employee opening the back of a MacBook Pro\" class=\"wp-image-73914\" width=\"300\" height=\"300\" srcset=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/upgrading-macbook-pro.jpg 700w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/upgrading-macbook-pro-120x120.jpg 120w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/upgrading-macbook-pro-284x284.jpg 284w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/upgrading-macbook-pro-190x190.jpg 190w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/upgrading-macbook-pro-380x380.jpg 380w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/upgrading-macbook-pro-120x120@2x.jpg 240w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/upgrading-macbook-pro-284x284@2x.jpg 568w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>\u201cThere\u2019s a constant drive in the company all the time\u201d mentions Jen Soul\u00e9, President of OWC,&nbsp; \u201cwhat are even small changes we can make that on the sustainability side that will have a big impact?\u201d Soul\u00e9 gives the simple example of asking, \u201cdo we need to have this cable in a bag? There\u2019s always the question, \u2018do we have to continue to do things the way we\u2019ve done, or can we do them better?\u2019\u201d <\/p>\n\n\n\n<p>Questions like these go into the design, manufacture, and distribution of the plethora of products that OWC produces. OWC gained a reputation for producing RAM and storage products to upgrade Apple computers. Those upgrades came with renowned quality and affordable prices. The real-world result is that many computers continued to be used long after their counterparts who didn\u2019t receive those upgrades. <\/p>\n\n\n\n<p>Any time that you can extend the life of a computer, repair a gadget, or fix a phone &#8211; instead of throwing it away &#8211; you really are making a difference. OWC\u2019s products have grown far beyond those upgrades that made them into Mac fan favorites, but the heart behind their products hasn\u2019t changed.&nbsp;<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-sustainability-in-the-future\">Sustainability in the Future<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2.jpg\" alt=\"OWC Sustainability matters\" class=\"wp-image-73918\" width=\"700\" height=\"394\" srcset=\"https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2.jpg 1400w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2-213x120.jpg 213w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2-284x160.jpg 284w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2-190x107.jpg 190w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2-750x421.jpg 750w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2-548x308.jpg 548w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2-364x204.jpg 364w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2-230x129.jpg 230w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2-100x56.jpg 100w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2-213x120@2x.jpg 426w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2-284x160@2x.jpg 568w, https:\/\/eshop.macsales.com\/blog\/wp-content\/uploads\/2021\/04\/owc-sustainability-matters2-190x107@2x.jpg 380w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/a><\/figure><\/div>\n\n\n\n<p>Larry O\u2019Connor, CEO, proclaims, \u201cwe\u2019ve all got this beautiful planet, we\u2019ve all got this great abundance, but you\u2019ve got to take care of it.\u201d But OWC\u2019s thinking goes well beyond platitudes. O\u2019Connor notes, \u201cthere\u2019s got to be some management, some responsibility taken to make sure this land is here for our kids.\u201d It\u2019s within this cross-section of action and vision that OWC\u2019s efforts lie. By believing that businesses can be responsible to today\u2019s customers and tomorrow\u2019s kids, they\u2019ve set an example for genuine success.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-conclusion\">Conclusion<\/h2>\n\n\n\n<p>This Earth Day we can all come together and see what we can do. OWC\u2019s efforts dispel the myths that environmental and fiscal responsibility can\u2019t co-exist. Whether its buildings, products or creative initiatives OWC has set the example for other tech companies to follow., Their efforts show that technology and creativity can be employed in making products for today, so that we can all say with Larry O\u2019Connor, \u201clet\u2019s have a better tomorrow\u201d.<\/p>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-vivid-cyan-blue-background-color has-vivid-cyan-blue-color is-style-wide\"\/>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-realted-links\">Realted Links<\/h4>\n\n\n\n<ul class=\"wp-block-yoast-seo-related-links\"><li><a href=\"https:\/\/eshop.macsales.com\/blog\/44606-owc-supporting-sustainable-waters-photography-project-in-africa\/\">OWC Supporting Sustainable Waters Photography Project in Africa<\/a><\/li><li><a href=\"https:\/\/eshop.macsales.com\/blog\/73752-trading-in-your-mac-with-owc\/\">Be Green &amp; Save Some Green by Trading in Your Mac With OWC<\/a><\/li><li><a href=\"https:\/\/eshop.macsales.com\/blog\/70693-combating-climate-change-through-sustainable-technology\/\">Combating Climate Change Through Sustainable Technology<\/a><\/li><li><a href=\"https:\/\/eshop.macsales.com\/blog\/40698-celebrate-earth-day-with-green-solutions-from-macsales-com\/\">Celebrate Earth Day with Green Solutions from MacSales.com<\/a><\/li><li><a href=\"https:\/\/eshop.macsales.com\/blog\/56436-giving-tuesday-a-word-from-larry-oconnor-founder-and-ceo\/\">Giving Tuesday: A Word from Larry O&#8217;Connor, OWC Founder and CEO<\/a><\/li><li><a href=\"https:\/\/eshop.macsales.com\/blog\/22892-owc-educates-high-school-class-on-green-initiatives\/\">OWC Educates High School Class On Green Initiatives<\/a><\/li><\/ul>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-background has-vivid-cyan-blue-background-color has-vivid-cyan-blue-color is-style-wide\"\/>\n","protected":false},"excerpt":{"rendered":"<p>At its core, OWC was founded on sustainability \u2013 extending the life of technology and expanding its usefulness. OWC empowers users to repair and upgrade their machines to get the most life&#8230;<\/p>\n","protected":false},"author":130,"featured_media":73916,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"spay_email":"","footnotes":""},"categories":[102],"class_list":["post-73770","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-green"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.2 (Yoast SEO v20.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Sustainability Matters: An Earth Day Message From OWC<\/title>\n<meta name=\"description\" content=\"At its core, OWC was founded on sustainability \u2013 extending the life of technology and expanding its usefulness. 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