{"id":98646,"date":"2026-06-23T08:30:00","date_gmt":"2026-06-23T13:30:00","guid":{"rendered":"https:\/\/eshop.macsales.com\/blog\/?p=98646"},"modified":"2026-06-22T20:51:41","modified_gmt":"2026-06-23T01:51:41","slug":"dont-buy-a-new-mac-now-just-because-apple-is-about-to-raise-prices","status":"publish","type":"post","link":"https:\/\/eshop.macsales.com\/blog\/98646-dont-buy-a-new-mac-now-just-because-apple-is-about-to-raise-prices\/","title":{"rendered":"Don&#8217;t Buy a New Mac Now Just Because Apple is About to Raise Prices"},"content":{"rendered":"\n<p>In an interview with the <a href=\"https:\/\/www.wsj.com\/tech\/apple-price-increases-memory-supply-199845b1\" target=\"_blank\" rel=\"noreferrer noopener\">Wall Street Journal<\/a>, Apple CEO Tim Cook announced that the company will be forced to raise prices on its products due to rising costs of memory and storage chips. While Cook&#8217;s announcement is not surprising given the severity of the global flash memory shortage fueled by AI infrastructure development, the news is nevertheless disappointing.<\/p>\n\n\n\n<p>But there is good news. For those in need of a Mac upgrade in the next year or so, there&#8217;s no need to run out and buy a new Mac now or pay those higher prices once new Macs are released later this year. Instead, consider a <a href=\"https:\/\/eshop.macsales.com\/shop\/Apple_Systems\/Used\/Macs_and_Tablets\">used Mac<\/a> backed by the pros here at MacSales.<\/p>\n\n\n\n<p>As our friend Jon explains in the video below, the release of a new Mac doesn&#8217;t render previous models obsolete. In fact, there are plenty of used M2, M3, and M4-class Macs that are more than capable of handling the most demanding workflows with ease. More importantly, these used Macs come at substantial discount compared to buying a new Mac. <\/p>\n\n\n\n<p>Think of it this way: why pay 30-50% more for a new Mac that only provides a 10% performance boost over a used Mac? Check out the video below and browse our excellent <a href=\"https:\/\/eshop.macsales.com\/shop\/Apple_Systems\/Used\/Macs_and_Tablets\">selection of used Macs right here<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-rich is-provider-embed-handler wp-block-embed-embed-handler wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<span class=\"embed-youtube\" style=\"text-align:center; display: block;\"><iframe class='youtube-player' width='1170' height='659' src='https:\/\/www.youtube.com\/embed\/Xg_OOQbXWz4?si=CT-mBblBOPZNZrJy&#038;version=3&#038;rel=1&#038;showsearch=0&#038;showinfo=1&#038;iv_load_policy=1&#038;fs=1&#038;hl=en-US&#038;autohide=2&#038;wmode=transparent' allowfullscreen='true' style='border:0;' sandbox='allow-scripts allow-same-origin allow-popups allow-presentation'><\/iframe><\/span>\n<\/div><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Don&#8217;t pay more than you have to for small performance bumps.<\/p>\n","protected":false},"author":148,"featured_media":98647,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"spay_email":"","footnotes":""},"categories":[4],"class_list":["post-98646","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tech-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.2 (Yoast SEO v20.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Don&#039;t Buy a New Mac Now Just Because Apple is About to Raise Prices<\/title>\n<meta name=\"description\" content=\"Don&#039;t pay more than you have to for small performance bumps.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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