Farshid Tabrizi Unravels the New Super Fast Atlas Card Readers and Innergize Software at OWC

Today, on OWC Radio, our host, Cirina Catania, speaks with OWC’s Farshid Tabrizi, their Senior VP of Flash Memory and Media Development. They discuss in detail  two new high speed card readers, Atlas Dual SD Reader and the Atlas CF Express Type 2 with a second slot for an SD Card. And they introduce you to OWC’s new software, Innergize, which keeps your media cards running fast, sanitized, and updates the firmware that runs them whenever you buy a new camera! Oh, and did we tell you – it is free?

The devil is in the details, as they say, and these new solutions will make you more efficient and take away the fear of losing data!

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ABOUT OWC: Other World Computing, under the leadership of Larry O’Connor since he was 15 years old, has expanded to all corners of the world and works every day to create hardware and software that make the lives of creatives and business-oriented companies faster, more efficient and more stable.  Go to MacSales.com for more information and to discover an ecosystem that serves your needs. As Larry says, “Our dedication to excellence and sustainable innovation extends beyond our day-to-day business and into the community. We strive for zero waste, both environmentally and strategically. Our outlook is to the long term, and in everything we do, we look for simplicity in action and sustainability in practice. For us, it’s as much about building exceptional relationships, as it is about building exceptional products.”

ABOUT CIRINA CATANIA: Our Show Runner/Host, is filmmaker and radio personality, Cirina Catania, the Co-Founder and prior Executive Director of the Sundance Film Festival, and Founder and Lead Creative at The Catania Group Global. She has been involved as a writer, director, producer, cinematographer or marketing exec on over 130 film, television and new media projects for the big screen as well as for networks such as National Geographic, Discovery, etc. She was a senior executive at MGM-UA and United Artists. Cirina lives in San Diego, D.C. and Berlin when she is not on the road filming for her projects or for clients, or speaking as a tech evangelist for companies such as Blackmagic Design and Lumberjack System.

Photography credit: Cirina Catania (c)2023 All Rights Reserved

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