Two of the leading pioneers in PC and Mac storage and performance accessories join forces to overdeliver to prosumers and creative professionals who demand only the best
OWC today announced it has acquired Akitio, a maker of premium external computer storage products and accessories with an emphasis on Thunderbolt 3 technology. The acquisition brings together two of the leading innovators in Mac and PC storage, expansion and performance kits in the world. Details of the transaction were not disclosed.
“This acquisition gives us the opportunity to strengthen our core prosumer lineup and market reach with photography, video and music pros with some really exceptional new offerings,” said Larry O’Connor, OWC Founder & CEO. “Our product lines and brands are quite complementary, with Akitio bringing a strong reputation in the Windows space and segments like performance gaming, AR/VR, high-end creative strengths to our base. I see tremendous opportunities ahead for our team and our customers.”
OWC’s Woodstock facility will serve as worldwide headquarters for all OWC brands including Akitio, and the Akitio California and international teams will remain and continue onboard at their current locations. Management was quick to announce that customer support will remain first class for all existing lines including the award-winning support now behind Akitio brand products. All warranties will be honored as provided in the original purchase.
“The new combined organization brings unique market strengths, excellent geographic coverage, an outstanding engineering team, and exceptional design and product development capabilities,” said Tommy Chen, CEO of Akitio. “OWC has developed an incredible reputation in the market for delivering products that are lightning fast, high-performance and reliable, and our entire team is proud to join OWC and take that reputation even higher.”
Leave a Reply