After nearly four decades as an Apple fanatic, OWC Founder and CEO Larry O’Connor has decided to “go PC.” On April 31st, the company will make an extraordinary move when they shut down macsales.com and launch pcsales.com. The new website will be devoted to OWC’s all-new product line, focusing exclusively on enhancing, upgrading, and expanding all things PC.
This, presumedly, is because PCs can still be enhanced, upgraded, and expanded.
“It was a business decision, and I felt it was time for a change,” said Mr. O’Connor. “OWC has been in the Apple DIY space for 32 years, and people have been telling me for years that I need to be a little more PC. I know it comes as a surprise to many, but switching teams well into one’s career isn’t unheard of.”
And that’s true. Remember Justin “I’m a Mac” Long from the iconic Mac vs. PC ads of the early 2000s? He’s flipped and is now a spokesperson for Intel. Or how about Verizon’s “can you hear me now” guy? Sprint. Yep – it happens all the time.
Making the Move
When asked about making a move to PC, Mr. O’Connor said, “It was an easier transition than I imagined since all my Thunderbolt gear, keyboards, and mice plug and play with today’s PCs. And OWC’s SoftRAID for Windows made it easy to connect my Mac-formatted OWC RAID drives seamlessly to the Windows 10 PC for immediate access to my data. I never thought I’d go from playing with Windows to making it my primary.”
Larry started out tinkering at a very early age. Pulling apart computers, upgrading what he could, putting them back together, breaking them down again, tweaking and tuning as his heart desired. And he misses it. A lot.
“Sure, no one supports our Thunderbolt solutions better than Apple & Mac,” says Larry, “but I think making PCs work better is the challenge I need. Macs just don’t have the excitement of having enough things to fix. And while Macs aren’t 100% perfect either, it’s Windows that I know will never leave me time to spare.”
“While OWC has long served a substantial PC/Windows and Linux customer base, the tables will be turned, and they will no longer need to go to a site with ‘Mac’ in the name for their technology needs. So now we want to make Mac users go to a site with PC in the name.”
Always the consummate businessman, OWC Larry reminds us that “great upgrades, memory, docks, external storage, SSDs, GPUs, Mac computers—and more—can be found while they last at MacSales.com!”
Read more about this astonishing development at pcsales.com.
Note: In a related story, OWC Larry also bought an Android Phone.