It’s long been established that adding more memory to your Mac can improve its performance dramatically; dollar for dollar it’s still the most cost-effective upgrade you can make. But with the advent of the Solid State Drive (SSD) many arguments...

I’d like to tell you the story of how I turned a great computer into an incredible computer. While I spend my days helping our loyal OWC customers get the most out our excellent computer upgrades and accessories, I spend...

This week's podcast features guest Patrick McGovern, Apple in the news, and an in-depth discussion about Apple's special event including preliminary takes on OS X 10.7 Lion, a review of iLife '11, and the future of the MacBook and Mac computing...

Other World Computing today announced it has expanded its OWC Data Doubler™ optical bay drive mounting solution line with a custom fit model for Mac mini 2009 and iMac 2009-2010 models. The OWC Data Doubler enables Apple Macintosh users to replace...

Now the self-contained iMac can truly have it all and provide unrivaled capability without comparison in the ‘all in one’ desktop computer space. Other World Computing announced today its OWC Turnkey Upgrade Installation Program for the Mid 2010 Apple iMac...